What is creator whitelisting on Meta and how is it set up in India?

Meta creator whitelisting setup — step by step: (1) Creator goes to Instagram Settings → Meta Business → Branded Content → Add Partner. (2) Creator enters your brand's Facebook Page ID or Ad Account ID. (3) You get a notification in Meta Business Suite — approve the partnership request. (4) In Meta Ads Manager — you can now select the creator's account as the "Identity" for your ad campaign instead of your brand page. (5) Create ad as normal — it will say "Sponsored" and show the creator's handle, not just your brand name. The creator's audience sees it from a familiar face; new audiences see it from a trusted person. India-specific: some creator accounts need to verify their identity with Meta first. This process can take 2–5 days — plan ahead. Performance tip: whitelisted ads perform better with "In-feed" placement vs Explore or Stories for Indian audiences.