How to track influencer campaign performance without a big tech team?
Small marketing team, no developer available. What's the simplest way to track creator campaign performance without technical setup?
Small marketing team, no developer available. What's the simplest way to track creator campaign performance without technical setup?
Simplest influencer tracking setup without a developer: (1) UTM links via Google Campaign URL Builder — free, 5-minute setup, tracks in GA4. Give each creator a unique UTM. (2) Discount codes — one code per creator, track redemptions in Shopify/WooCommerce native reports. (3) Creator-shared insights screenshots — ask each creator to share their post insights (reach, saves, profile visits) in a WhatsApp message. (4) Your Shopify/website: before vs during campaign: compare daily sales, new customer rate, and traffic. Tools that aggregate everything: CreloAI, Modash, Qoruz connect creator content to analytics automatically. But even without tools, UTMs + discount codes gives you 80% of the data you need.
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